Not an actual “photo-shoot” related post but one that hits close to home….
If you’re anything like myself and the photographers I know, over the years we’ve come to know Kodak as one of the giants in the photography industry. Everywhere you looked, you used to see that Kodak sign telling you that you were getting quality service for your film (or slide) developing as well as quality film for your next shoot.
Well, in the past few days there’s been some rumors flying around that Kodak maybe preparing to file Chapter 11 Bankruptcy as things are not going very good at all for them. Stock prices have plummeted below $.50 a share and it seems they can not hold on for very much longer. It appears they will also be kicked off of the New York Stock Exchange.
Kodak was the King of the film world at one time. The margins they earned were huge and no one could really touch them. Of course when digital started to creep up, that all changed. Kodak went into the digital world doing pretty well, the thing is though the margins they saw in the film days were long gone and never to return.
I really hope for their sake, something can be done to turn them around and help to keep them around. Only time will tell….








